Gatorade Spec

This was self-initiated spec work created while applying for a Senior Designer role at Gatorade. After receiving advice from a Gatorade creative director to build more CPG-first mock work, I studied the brand's energy, visual language, and campaign cadence, then created a focused set of high-fidelity pieces.

The submission included a bottle mockup, powder packet mockup, and re-cut motion piece with original motion graphics plus a custom music track I composed for the edit. The goal was to show how I could respond to creative direction, think in a brand-focused campaign system, and shape both the visual and sonic energy of a fast-moving CPG environment.